There are also certain monsters and quests in the Wilderness. That means that, to truly advance in the game, everyone has to brave the Wilderness at some point. It also means that experienced players have the perfect excuse to lure unsuspecting newbies into the PvP zone. "Hey let's go to the Wilderness and train on this monster, it'll help you level faster!" Before they know it, the new player is following their more powerful "friend" into a trap.